In a bold move, Apple is seeking to copyright every noun in the English language that begins with an “i”, just in case they come up with a product someday that needs a name.
iPod, iMovie, iLife, iWhatever
Apple is in a legal battle with Cisco over the name iPhone. Cisco came up with iPhone years ago and now Apple is trying to steal it. That is what led to this new pre-emptive strike against all future iWords.
They have even created a new marketing company to help with the effort – iMindControl.